Referring Doctors
5 benefits of removing your wisdom teeth
Here are five benefits to removing your wisdom teeth before a problem arises. 1. Less crowding lowers the risk of future orthodontic issues When wisdom teeth erupt from the gums and grow into your mouth, other teeth can be gradually be pushed out of the way. Misalignment can lead to the need for braces or […]
Ideas for doing Facebook ads right
Here are a few simple tips to get a good ROI from Facebook ads for your practice. Social media ads are “interruption marketing” Unlike search engine ads that are triggered by a specific keyword search, social media ads are introduced to readers at a time when they are not specifically searching for your products or […]
How to use automation in patient engagement
Patient engagement is important to the success of any dental practice, but as a busy professional, you don’t have time to personally connect with all of your patients all of the time. Here are five ideas for using for automation to assist with patient engagement. 1. Automated emails Automated emails make it easier for your […]
Understanding how patients choose a dental practice
While clinical skill and certifications matter, what really drives patients to choose one dental practice over another is often less about dentistry and more about the patient experience. Referrals are still tops Nothing drives new appointments like a referral. Implementing systems that encourage and your current, loyal patients to recommend you to family, friends and […]
What is a marketing funnel?
Marketing funnels map the route that prospective patients take until they are converted into a current patient. Analyzing the strengths and weaknesses of your funnel can help you turn more leads into appointments. Visualizing your funnel A marketing funnel works similarly to a real funnel. A large number of leads enter into the wide end […]
Understanding IV sedation
If your upcoming oral surgery requires anesthesia, you might be wondering what to expect from the experience. In this post, we’ll answer some common questions and discuss the process. What is the difference between local and IV sedation? Unlike local anesthesia, which is applied at the treatment site to numb the area and used while […]
Writing social media content patients like and share
How can you write social media content for your practice that patients will actually read? Here are some ideas. Image first Most posts on your social media pages should include an image, either still or video. Text-only posts don’t get as much engagement on social media as posts with images, so take the time to […]
Dos and don’ts following wisdom tooth extraction
To best reduce discomfort and avoid complications following wisdom tooth extraction, here’s a simple list of dos and don’ts for wisdom tooth extraction aftercare. Do use the gauze provided The blood clots that form immediately after your surgery are important to the rest of your healing process. It’s important to take the opportunity to slow […]
Signs of impacted wisdom teeth
Impacted wisdom teeth are third molars that are unable to break through the gumline and grow into place due to the size of your jaw or the angle of the tooth. If left untreated, impacted wisdom teeth can lead to potentially serious oral health issues, including damage to your other teeth, infection and severe discomfort. […]
Should you implement “no show” fees?
Deciding whether “no show” fees are right for your practice can be a difficult decision. On one hand, you could potentially lose patients who are unhappy with the policy. On the other hand, too many no shows can have a real impact on production. There is no one right or wrong answer. Every practice’s situation […]
